Pacesetter Site™ Theme: Faster, Lighter
Compare these two pages with virtually the same amount of text and images.
A Page Builder with Bloated Code
Pacesetter Site Theme – 83% Lighter
Everything should be made as simple as possible but not simpler.
Variously attributed to Albert Einstein, Louis Zukofsky and others.
Minimal Code for Better Compatibility
We keep our code as simple as possible. It makes pages light and fast. And it improves compatibility with WordPress and plugins.
We evaluate third-party plugins for their impact on site speed and size as well as how well they meet requirements.
Simple code means speed and better compatibility.
Creating Websites Since 1999
For over twenty years we’ve been creating websites using best practices.
In 2009 we created the original Pacesetter Site content management system. In 2013 we converted it to a WordPress theme with our long-standing design philosophy of meeting and exceeding requirements. Pacesetter Site was built for speed from the beginning.
- lightweight sites
- minimalist code
- best practices in current web standards
Updated for Current Standards
We improved speed even more and designed for Google’s Page Experience and Core Web Vitals, which became ranking signals.
Mobile-First Code
We rearranged the code so mobile phones use the simplest, fastest code.
More Streamlined Code
We removed even more unneeded CSS, HTML and JavaScript for smaller downloads.
Online Speed Audits
We’re making changes for better performance on Google’s PageSpeed Insights and other audits.
HTML & CSS Validation
We’re validating the code with tools available at W3C (the organization that sets website standards).
Ongoing Improvements
We’re always improving our theme for best practices in SEO, accessibility, HTML, CSS and design.
Compatibility with Core WordPress Data Structure
The Pacesetter Site theme sticks to core WordPress database tables. When we need custom post types, we create plug-ins that can be transferred to other themes. That way, switching with other another themes is easier.
Site Owners Can Add and Edit Content
Site owners can still add and edit pages, posts, pictures, text, video, and more. That’s an advantage of using WordPress. Our theme doesn’t change that.
Content and Priorities
The result is a customized site that’s based on the content and priorities of each site owner. And it’s lightweight and faster than other themes and page-builder options.
Pacesetter Site 2021 is as adaptable as ever and now even more streamlined.
Pacesetter Site Theme or Do-It-All Theme/Plug In
We developed the Pacesetter Site Theme for speed, SEO, and flexibility. On the other hand, all-things-to-all-people (ATTAP) themes and plugins have lots of point-and-click design features. The best option depends on your priorities.
| Pacesetter Site Theme | All-Things-to-All-People Theme or Plugin | |
|---|---|---|
| Design | Any Design You Want | Lots of Styles and Options Built In |
| Search Engine Optimization | Yoast SEO Plug-in | Yoast SEO Plug-in |
| Editing | Built-In WordPress Editor (Classic or Gutenberg) Can be customized to your needs. | Non-Standard, Page-Builder Specific Editing Interface |
| Training and Experience Needed | Standard WordPress Knowledge (Classic or Gutenberg) Can be customized to your experience and expertise. | Page-Builder Specific Knowledge (The page builder dominates the editing experience, but you don’t have to be a web design expert to create whole new layouts with the point-and-click features.) |
| Support | Pacesetter Media – we know website code and design | Whoever licensed the page builder software, expert or not. Pacesetter Media if we build the page-builder site. |
| Front-End Code (what the public and Google see) | Only what’s needed – faster download, fewer bugs | Extra code to be all things to all people |
| Page Design/Layout | WordPress Gutenberg Block Editor Released in WordPress core in 2018 with ongoing improvements and additional blocks. | Page Builder Options and lots of point-and-click blocks, scripts, and code. |
Get a Faster Website with Pacesetter Site Theme
Call (813) 685-9206 or contact us using this form.
For Developers
Want to try the Pacesetter Site theme? Contact us with the form above. We love getting feedback from developers and users alike.